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Tips for Creating a Trustworthy Website

by Samia S. Morgan

Tips for creating a trustworthy website

Creating a website that customers can trust is essential for building your business, writes Katy Cowan, a PR professional. Potential customers will be wary of cheap-looking sites, so it's important to put some money toward creating a high-quality design, she writes. Businesses can also foster trust through testimonials and well-crafted "About" pages, she notes. The Guardian (London) (11/24)

The downside of crowdfunding

Business owners should be wary of using crowdfunding sites to raise capital for a few reasons, writes Marcia Kaplan. The sites are generally geared toward raising money for specific projects, and there are legal barriers and other problems with offering equity in exchange for crowdfunding, she notes. "Having hundreds of equity investors means you will be answering to hundreds of bosses. That's time-consuming and costly to administer," she writes. Practical eCommerce (11/24)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

BBB Tells Businesses to Be Wary of E-Mail Scam

by Samia S. Morgan

BBB tells businesses to be wary of e-mail scam

Scammers are sending e-mails to North Carolina companies containing fake customer complaints. The e-mails, which claim to be from the Council of Better Business Bureaus, ask the businesses to click on a link. Companies shouldn't respond to the e-mails or follow the links, according to BBB. The News & Observer (Raleigh, N.C.)/The Associated Press (11/26)

Funding for small businesses isn't stalled

The success of small businesses is essential to get the economy back on track, and financial institutions are lending to them, write Steve Bartlett of the Financial Services Roundtable and Richard Hunt of the Consumer Bankers Association. Data from the National Federation of Independent Business show that most small businesses either have the funding they need or don't want to borrow, they note. The Hill/Congress blog (11/23)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

How Wall Street and the Government Can Rebuild Trust

by Samia S. Morgan

How Wall Street and the government can rebuild trust

Research found that trust has been eroding in businesses and the government for the past few decades, but it is possible to reverse the decline, writes Robert Hurley of Hurley Associates. To do so, the government will have to develop a standard of fairness and show that it can get things done, and the public and the media will have to make sure it acts with integrity. Meanwhile, financial institutions have to examine how their businesses fit into society as a whole. CNBC (11/11)

More small-business owners embrace mobile banking

An increasing number of small-business owners are using smartphone mobile-banking applications, which allow them to deposit checks, pay bills, check their balances and perform other tasks. Christine Barry, research director at Aite Group, said that as banks continue to update their mobile-banking capabilities and technology improves, more entrepreneurs will tap into the trend. "I think we will see at least 50% of small businesses banking through mobile devices by the end of 2013," she said. The Wall Street Journal (tiered subscription model) (11/14)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

BBB Reveals the Truth About Travel Time Share Clubs

by Samia S. Morgan

BBB reveals the truth about travel time share clubs

While travel time share clubs may promise great deals, consumers are sometimes disappointed that their offers aren't better than what could be found on online travel websites, said BBB's Timothy Caminos. Look into the time share club beforehand and be wary of those that don't allow you to examine the product before the cancellation period ends, he recommends. ClipSyndicate/KHON-TV (Honolulu) (11/7)

Small businesses face lending challenges

The funding environment is difficult for small businesses, which are now under a greater degree of scrutiny from potential lenders, said Rick Stone of the Oregon Small Business Development Center network. "People have to do their own due diligence before they talk to the lender, and they have to have a good story and an idea how they're going to pay them back," he said. Lenders are examining small-business owners' credit and their personal finances, he said. The Oregonian (Portland) (11/12)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

Small Businesses Tell Consumers Why Main Street is the Place to Shop

by Samia S. Morgan

Small businesses tell consumers why Main Street is the place to shop

The "Shift Your Shopping" campaign by thousands of small businesses in North America seeks to get consumers to spend more at local businesses, which organizers argue would help the surrounding communities. "By shifting the focus of holiday shopping to locally owned, independent businesses, we can strengthen our communities and economy, create more jobs and -- equally important -- we can enjoy more relaxed and rewarding experiences doing holiday shopping," said Jennifer Rockne of the American Independent Business Alliance.BusinessNewsDaily.com (11/4)

What to deduct for your home office

If you have a home office, you can take deductions on your taxes for expenses such as your mortgage, property taxes and insurance, Bonnie Lee writes. To qualify, the office must be used only for "business purposes and as a principal and regular place of business to meet with customers, clients, or patients," she writes. The size of the deduction you can take depends on the size of the office in relation to the rest of the home. Fox Business Small Business Center (11/4)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

How to Avoid Online-Shopping Scams this Holiday Season

by Samia S. Morgan

How to avoid online-shopping scams this holiday season

Consumers should look for the BBB logo on company websites and check out retailers before making online purchases, writes BBB's John North. Other scam-prevention measures include doing comparison shopping, protecting your computer with anti-malware programs and monitoring your financial statements for unauthorized activity. Dayton Daily News (Ohio)(11/5)

How to cut IT costs with cloud-based apps

Cloud-based applications present a number of benefits such as the ability to use them without installing them on your system and the potential to save on IT spending, Christophe Primault writes. For example, TribeHR can help businesses monitor their human resources needs while AtTask helps employees be more productive, he writes. GetApp.com (11/3)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

Younger Workers Want a Say in the Tech They Use at Work

by Samia S. Morgan

Younger workers want a say in the tech they use at work

College students and young professionals want to be able to pick their own mobile devices to use at work, according to a study by Cisco. "[T]he study provides proof that the next generation of employees and their technology demands will influence job decisions, hiring and a new age of work-life balance. How businesses address these demands will inevitably affect their competitive advantage," Cisco's Sujai Hajela said. BusinessNewsDaily.com (11/14)

A financial-system modernization takes a family business to the next level

After Bill Long and his wife, Diane, purchased the custom-leather business where he had worked, they realized their manual accounting system was burdensome. To solve the problem, the couple turned to the Atlantic Canada Opportunities Agency, which helped them switch to a computerized financial system. The change has freed them to concentrate on other issues and boost their business. The Globe and Mail (Toronto) (11/11)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

Americans Say Tech Companies are the Most Trustworthy

by Samia S. Morgan

Americans say tech companies are the most trustworthy among businesses

Americans judged technology companies more trustworthy than their corporate peers in other fields, such as retail and manufacturing, according to a study by the Public Affairs Council. Health-insurance companies came in last on the list, followed by pharmaceuticals and those in the financial industry. TechCrunch (11/15)

Why companies should keep their health plans

Research found companies are already considering ending their employee health-insurance plans after certain provisions of the Patient Protection and Affordable Care Act go into effect, Rob Lynch writes. But there are a number of reasons it's risky to do so, such as the possibility of driving off your best people and the chance of damaging employee morale, he writes. Forbes (11/14)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

Small Is Beautiful

by Catriona Tudor Erler

If you are interested in this article, click here.

Veterans Who Served Our Country, Then Succeeded at Startups

by Samia S. Morgan

Veterans who served our country, then succeeded at startups

Military service prepares people for entrepreneurship by instilling many of the traits -- such as persistence and the ability to deal with risk -- necessary to launch a successful business, writes Carl Schramm. Many entrepreneurs, including the founders of FedEx and GoDaddy.com, served in the military. "Our country would do well to make it easier for [veterans] to serve at the frontier of our nation's economy -- at a time when we need to fully tap the entrepreneurial potential of all of our citizens," Schramm writes. Forbes (11/10)

Secrets to dealing with delinquent customers

Research found many businesses have a tough time collecting payments from some of their customers, but there are a few ways to increase your chances of getting paid. Run a credit check of potential customers before doing business with them or require they pay you some money up front. Sign a contract with your customers to make sure you are on the same page and maintain regular contact with those who are overdue. If all else fails, use a debt-collection agency to get them to pay. Inc.com (11/10)

Samia Morgan is proud to be listed with the Better Business Bureau - 
BBB Accredited business since 03/01/1994

Your San Mateo Real Estate Advisor

BBB - TrustBrief - Advancing trust in the marketplace

Displaying blog entries 1-10 of 25

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